CRM Retention Lead
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Industry Pharmaceuticals Founded Nil Type Private Website http://www.pharmapluspharmacies.co.ke/ Address MOMBASA ROAD Nairobi, Kenya
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Role Summary: Owns customer retention and lifecycle marketing. Core Responsibilities: Manage email, SMS, WhatsApp Develop CRM strategies campaigns Build loyalty programs Segment customer base Optimize lifecycle marketing KPIs: Repeat purchase rate Customer Lifetime Value (LTV) Retention rates Revenue from CRM channels Churn rate go to method of application »