Pension Marketer
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Job Description
- We are looking for a motivated Pensions Marketer to grow our pension business by winning new schemes and members, strengthening relationships with sponsors and intermediaries, and raising awareness of the importance of retirement saving.
What You Will Do
- Identify, pitch to and onboard employers, trustees and sponsors for occupational, umbrella and individual pension products.
- Meet agreed targets for new schemes, members and assets under management.
- Build and maintain relationships with scheme sponsors, trustees, brokers, consultants and HR/finance decision-makers.
- Collaborate with the marketing team to plan marketing campaigns across digital, social, email and print channels.
- Organize and deliver employer seminars, member education sessions and industry events.
- Prepare proposals, presentations, brochures, web content and member communications.
- Monitor competitors, pricing, market trends and RBA regulatory developments, and advise on product positioning.
- Ensure all marketing materials and client communications comply with RBA and CMA requirements.
- Work with the investment, pension administration and customer service teams to ensure a smooth client experience.
- Track leads, conversions and campaign performance, and submit regular reports.
Qualifications
- Bachelors degree in Marketing, Business, Finance, Economics, Actuarial Science or a related field.
- Familiarity with the RBA and CMA regulatory environment, particularly rules on marketing and member communications.
- Good understanding of Kenyas retirement benefits sector and the RBA regulatory framework.
- A track record of meeting sales or acquisition targets.
- A relevant professional qualification (e.g. CIM, or a pensions or investment certification) is an added advantage.