Primary Duties & Responsibilities (includes but not limited to)
- Continuously updates their knowledge on Lodge products/ services, events calendar and tariffs.
- Generate, expand and maintains the client portfolio and database.
- Meet or surpass budgeted sales targets.
- Identify new sales opportunities through cross selling or upselling tactics.
- Conduct client sales surveys to identify client demographics, pricing points, product/ service preferences and marketing opportunities.
- Make sales visits/calls to prospective as well as existing clients.
- Prepare and present customized itineraries a per guests budgets.
- Identify and apply for advertised tenders for hospitality services.
- Seek out networking and marketing opportunities with industry players.
- Take part in hospitality trade fairs, exhibitions, outdoor marketing promotions and events to show case Lodge products/services.
- Monitor emerging trends in the hospitality markets and advice on implementation of appropriate sales strategies.
- Run social media advertising and marketing promotions to boost Lodge occupancies.
- Create engaging and informative blog content for online use.
- Interact with guests at the lodge, getting their feedback and ensuring any guest concerns are promptly addressed.
- Liaise with Lodge staff on confirmed bookings and event orders.
- Closely monitor competitor activity.
- Monitor and respond to client reviews and Lodge ratings on online platforms.
- Monitor occupancy forecasts and prepare individual sales reports.
Qualifications and Prerequisites
- Degree or Diploma in Sales and Marketing, or business related field from a reputable institution.
- Previous experience working in the hospitality industry or a travel agency will be an added advantage.
- Practical experience in door to door hospitality sales with evidence of working local and regional networks.
- Outstanding sales ability with proven achievement of revenue generation.
- Excellent verbal and written communication skills
- Proficiency in online marketing tools and social media platforms.
- Strong presentation and negotiation skills.
- Self-driven and demonstrated ability to work under minimum supervision.
- Must have a good understanding of outdoor industry and markets.
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