Senior Manager, Marketing Operations

As the Senior Manager of Marketing Operations, you are the strategic engine behind our go-to-market execution. This isn't just about managing a tech stack; it’s about architecting the systems that allow our global marketing team to scale. You will own the end-to-end management of our marketing technology ecosystem, the integrity of our lead-to-revenue lifecycle, and the sophisticated measurement of marketing’s business impact. You’ll work very closely with Marketing leadership to deliver a state of the art Marketing stack that can deliver on Remote’s next era of growth. You’ll also work closely with our Sales technology team and sales leadership to create a holistic customer lifecycle approach where marketing is integral to every stage. What you bring AI & Innovation Strategy: A "Future Mindset" where you are already exploring how AI and automation can optimize lead scoring, personalization, and operational workflows. Strategic Execution: 7+ years in Marketing Ops/RevOps with a proven track record of leading complex, high-impact projects in a B2B SaaS environment. Leadership & Mentorship: Experience managing a team and developing talent. You know how to coach specialists to think like business owners along with managing vendor relationships (onboarding through ROI tracking). Systems Architecture: You don’t just use HubSpot or Salesforce; you understand how to architect them to talk to one another seamlessly. You think in terms of data flow and scalability. Advanced Analytics: You don’t just provide data; you provide "so-what" insights. You can translate complex attribution models into clear recommendations for leadership. Problem Solving: A structured thinker who can translate ambiguous marketing requirements into clean, scalable workflows. Change Management: Experience leading cross-functional initiatives. You can align Sales and Marketing teams on shared definitions of a "qualified lead" and unified funnel metrics.. Communication: Excellent written and verbal English skills, with an ability to explain complex technical concepts to non-technical stakeholders. Key Responsibilities MarTech Governance & Strategy: Own the selection, integration, and long-term health of our MarTech stack. You ensure every tool in the ecosystem provides a clear ROI and is utilized to its maximum potential. Lead-to-Revenue Architecture: Design and govern the global lead lifecycle. You are responsible for the logic behind lead scoring, automated routing, and ensuring no revenue opportunity falls through the cracks. Roadmap Ownership: Lead the planning and prioritization cycles for Marketing Ops. You balance the "now" (urgent stakeholder needs) with the "next" (long-term infrastructure health and scalability). Advanced Measurement: In collaboration with Revenue Analytics, you define the standards for campaign taxonomy and funnel metrics. You own the "source of truth" for marketing’s contribution to the pipeline. Process Excellence: Drive the standard for operational rigor. This includes maintaining high-quality documentation, QA processes, and global enablement to ensure the team stays agile as we grow. People Leadership: Manage and coach a team of specialists, setting high quality standards and fostering a culture of continuous feedback and professional growth.