Sales Account Manager

Full Time 3 weeks ago
Employment Information

Role Objective

  • On behalf of our client, a fast-growing hotel, we are looking for a dynamic, commercially focused and results-driven Sales Account Manager to spearhead business development and accelerate revenue growth.
  • The successful candidate will play a key role in expanding the hotel\'s client portfolio, strengthening strategic partnerships, increasing market visibility, and driving business from the corporate, travel, meetings, conferences and events segments.

Core Duties and Responsibilities

  • Develop and implement sales strategies to increase hotel revenue, occupancy and market share.
  • Identify and pursue new business opportunities across corporate, leisure, travel and events segments.
  • Build and maintain strong relationships with corporate clients, travel agencies, tour operators, event planners and other strategic partners.
  • Develop and negotiate partnerships that generate sustainable revenue and support long-term business growth.
  • Generate and secure business for conferences, meetings, weddings, events and group bookings.
  • Manage key accounts through regular client engagement, business reviews, follow-ups and customized solutions.
  • Maintain a healthy sales pipeline and consistently convert prospects into profitable business.
  • Represent the hotel at industry events, trade shows, networking forums and other business platforms.
  • Work closely with the marketing team to strengthen brand visibility, generate leads and increase direct bookings.
  • Monitor competitor activities, market trends, pricing and customer preferences to identify new business opportunities.
  • Collaborate with Reservations, Front Office, Food & Beverage and Operations teams to support seamless service delivery.
  • Maintain accurate sales records, client information, forecasts and pipeline reports using CRM and sales management tools.
  • Track sales performance against targets and implement strategies to address performance gaps.
  • Prepare regular sales reports, revenue forecasts and business development updates for management.
  • Provide management with market insights and recommendations to support commercial decision-making.
  • Manage sales and business development activities within the approved budget and ensure a strong return on investment.
  • Identify opportunities to increase repeat business, client retention and overall customer value.
  • Contribute to the development of new revenue streams and initiatives that strengthen the hotel\'s competitive position.

Job Specifications and Qualifications

  • A Bachelors Degree in Hospitality Management, Business Administration, Marketing, Sales or a related discipline.
  • At least 6 years of relevant experience in hotel sales, business development or a comparable commercial role within the hospitality sector.
  • A demonstrable history of meeting or exceeding sales targets and contributing to hotel revenue growth.
  • Strong experience in corporate account management, strategic partnerships and business-to-business sales.
  • Good knowledge of hotel operations, hospitality markets, customer acquisition and revenue-generation practices.
  • Practical experience with CRM platforms, sales reporting systems and Microsoft Office applications.

Key Competencies

  • Strong commercial acumen and a proactive approach to sales.
  • Excellent negotiation, prospecting and business development capabilities.
  • Outstanding communication, presentation and interpersonal skills.
  • Strong networking and relationship-building abilities.
  • A target-oriented mindset with a consistent focus on results.
  • Strategic thinking and the ability to identify and capitalize on market opportunities.
  • Confidence in engaging senior decision-makers and business partners.
  • Strong organizational, planning and time-management skills.
  • Independence, initiative and sound commercial judgment.
  • A professional, energetic and customer-centric approach.

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Skills
Communication Excel Marketing Sales
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