Role Summary
The Senior Brand Manager is responsible for driving the growth, profitability, and long-term equity of assigned brands through the development and execution of effective marketing strategies. This includes full ownership of the Marketing Business Plan (MBP), from planning and budgeting to execution and performance tracking.
Experience / skills required:
- Strategic & MBP Leadershi
Role Summary
The Senior Brand Manager is responsible for driving the growth, profitability, and long-term equity of assigned brands through the development and execution of effective marketing strategies. This includes full ownership of the Marketing Business Plan (MBP), from planning and budgeting to execution and performance tracking.
Experience / skills required:
- Strategic & MBP Leadershi
About the Function:
- Marketing is where our brands show up in culture and stay there.
- This is where creativity meets insight. We take a deep understanding of people, culture and trends and turn it into ideas that spark conversation and shape how our brands are experienced around the world.
- From defining brand strategy to launching campaigns that people remember, the work here influenc